Horror Poster Research
Horror Poster Brainstorms
I decided I was not going to do either of these films as I wanted to do Friday the 13th so decided to do a separate mind map for it.
Moodboards for Friday the 13th movie
Y chart for Friday the 13th movie
Selection of suitable fonts for my movie title
Key Objects sketches
Design Ideas for Horror Poster
Layered by layer breakdown for final poster design
Final rendered Saul Bass horror poster design
Design Report
For my unit 3
Graphics work I had to design a Saul Inspired horror movie poster. Before I
started doing any sketches or deciding on what film I was going to do I
gathered up some research on general horror posters and also Saul Bass inspired
horror posters. I used this research to help me distinguish what elements a
Saul Bass horror poster needed and what elements I didn't need because Saul
Bass was known for being a minimalist designer so for his posters he only used
a couple of objects and about two three colours and that was what I was aiming
for my horror poster. The poster research also help me get a general idea of
what makes a good horror poster and what doesn't like for instance the ‘Drag
Me To Hell’ horror poster showed the element of a demon trying to pull a women
down to the underworld by hair necklace this idea was done well because it
emphasise the name of the movie which is ‘Drag Me To Hell’.
After I done
my horror poster research I did a horror poster brainstorm on what films I was
going to choose and do my Saul Bass inspired horror poster on, the three films
I picked for this brainstorm was ‘Cabin In The Woods’, ‘The Hitcher’ and ‘Evil
Dead’. For each film I wrote about the key scenes that were iconic in the film
and also the key objects that were also presented in the film. After I did that
I also looked for the images that was related to the each points I made for
each particular film, like for instance ‘The Hitcher’ I wrote about the key
scene in the film which was when the hitch-hiker ties the women’s boyfriend to
the two trucks and then uses the truck to rip him in half. I also presented a
screenshot of the scene where the women’s boyfriend is getting ripped apart.
This gave me a visual idea of how the scene happened which later on could have
given me inspiration for my horror poster. I also added each of the key
vehicles in the film because in the film cars was used a lot throughout as
there were a lot police car chases and also the hitch-hiker drove a car that was
iconic in the film which was a Pontiac Firebird. I listed all the key images
related to the film just like I did for ‘The Hitcher’. When I completed this
brainstorm I decided I was not going to do neither of the films but thought
‘Friday the 13th’ would be good
film to choose as it is a well-known iconic horror film with a lot of
history behind it as there was many films that were done in the past. To
justify this decision I decided on doing a separate brainstorm for this film
involved doing the same similar information I found for the other films and
also added the images relating with it, a companied by a Y chart split up into
sound, feeling and looks.
When I
finished the ‘Friday The 13th’ brainstorm and the Y chart, I moved
on creating my moodboards. I structured my moodboards by page one being on the
theme horror, page 2 being on the key objects of the film, page 3 being on the
key locations the film takes place and then finally page 4 being on the colours
presented in the film. This helped me because I had a good idea on what elements
was in the film which I could add to my design. As soon as I got done with that
I got started on my design sketches I drew out all of the Friday the 13th
objects I could find from Jason’s mask to his machete. After I got finish
drawing my sketches I chose which ones I would use for my final poster, I chose
the mask, the machete and the Jason’s Voorhees tombstone.
After I was
done with my sketches I got starting on which fonts I was going to use for my
final poster, so I went on a website called ‘Dafont’ and collected 15 fonts
that was going to be suitable for my movie poster. I also wrote I couple of
sentences on why I chose this font and how I can apply it to my design. As soon as completed that, I decided on which
font I was going to use so I chose the iconic Friday the 13th font
as I knew the audience that view this poster would know what font it is as my
poster is not meant to show much detail emphasising the Saul Bass style. As
soon as I finished deciding on what font I was going to use I got starting on
designing some draft poster I did one of them by hand and did the other two on
illustrator, I decided on incorporating some of the ideas from each of the
draft posters then I blended them into one final poster. In completing the
final poster I also did a layer by layer breakdown in how I made my final
poster from how I created my silhouettes to the way I presented them on my
design.
From
designing my Saul Bass horror poster I discovered that it wasn't really hitting
the nail as a Saul Bass inspired poster I believe that if I used more of a Saul
Bass style font than the original Friday the 13th font it would of
looked better. Also if my silhouettes looked a bit more crooked than perfectly
shaped I believe it would have been more of a Saul Bass inspired poster. The
colour schemes I used for my design worked well for my poster because there was
a lot of blood in the film as it was a slasher film. In the future I believe if
I have to do another Saul Bass inspired poster that I should keep it a lot more
simple and avoid using over detailed objects as Saul Bass would have done the
same.
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